BET Buys 'Soul Train' Franchise
Love, Peace, & Soul! BET Buys ‘Soul Train’ Franchise
Fans of good ole soul and r&b music will be hearing a lot more of their favorite genre thanks to BET.
The television network acquired the Soul Train franchise from InterMedia Partners and Ron Burkle’s Yucaipa Companies. According to reports, the deal includes more than 1,000 vintage episodes of the groundbreaking show.
Soul Train was originally hosted by the late Don Cornelius and aired from 1971 through 2006. BET has aired the Soul Train Awards since 2009.
Executive VP of strategy and operations for BET Networks, Richard Gay, stated:
“BET Networks is honored to have acquired a brand with such a rich history and unique content that is forever relevant to all segments of our audience. With a Broadway play and a concert tour as examples of opportunities in the works, we look forward to finding engaging and smart ways to grow the brand while preserving its heritage and legacy in music, dance and fashion.”
No word on the financial details of the deal, but more love, peace and soul is guaranteed.
SOURCE: Deadline | PHOTO CREDIT: Getty
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Love, Peace, & Soul! BET Buys ‘Soul Train’ Franchise was originally published on ioneglobalgrind.staging.go.ione.nyc
